|
We spent two years formulating and reformulating our Soak Off Gels. There were so many aspects of “soak off” gels that were undesirable. Unnecessary Yellowing was the first issue as well as continued Yellowing in Sunlight. We were able to stabilize the formula to prevent yellowing at the start, as well as continue yellowing in the Sun. The next predominant issue was a rubbery surface. This gave the gels an uncured feeling. We were able to make our formula harder without sacrificing cure time, which brings us to the next issue, soak time. We were able to reduce the soak off time in our Soak Solution to five minutes. This helped put colors into the “polish alternative” category. Ours are also very lightweight, our Soak Off Gel also encourages and helps the nail grow. Our adhesion makes it possible for the nails to flex without lifting at the free-edge and extend wear up to four weeks without lifting. There is also little to no shrinkage during application.
This new service will revolutionize the nail industry - bring new clients into YOUR salon and make part-time clients standing appointments.
Spa & Natural Nail technicians - add this odor free service and boost your income!
So lets do some math now....
Consider Client Anne. Anne has a standing weekly for a $20 manicure.
$20 x 4 appointments = $80 out of Anne's wallet
BEFORE eco = $80 in your cash register
Switch Anne to eco Soak Off gels and now you can move her to every 2 weeks soak & re-apply a new color, opening up a spot for Client Bonnie.
Raise the "Manicure That Lasts" price to $30
$30 x 2 appointments Anne = $60 (Anne saves 2 appointments a month & $20 every month savings)
$30 x 2 appointments Bonnie = $60
AFTER eco = $120 in your cash register monthly
Anne saved money & time, Bonnie & Anne love their nails, tell their friends - who call to book appointments, and you made more money in the same time.
Let's now look at client Diane who stops in occasionally to treat herself to a manicure for a special night out. You see her maybe once every 4-8 weeks or even longer. She doesn't come more often because the polish just doesn't stay on more than 3 days before it starts to chip. Move Diane to an eco Manicure That Lasts - the first time as your treat, no more cost than her regular manicure. By the end of the first week Diane will be calling to get a bi-weekly spot in your books because her nails still look fantastic!
$20 x 1 appointment in 8 weeks = $20
$30 x 4 appointments in 8 weeks = $120
= $100 more in your cash register
Diane is thrilled with the way her nails look and the color stays without chipping, tells her friends who all call you to book their very own "Manicure That Lasts".
|